Best of 2023: The Unlikely Launch of a 54-Year-Old, YouTube Star

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Second Act Stories annual, “best of” episode gives us an opportunity to re-share a remarkable story, and welcome new listeners by giving them a good taste of what we do here: profile people who have made major life and career changes to pursue a more rewarding life in a second act career.

We’re selecting two “Best of 2023” episodes to share with you. Andy Levine gets to select his favorite interview conducted by co-host Scott Merritt in the past year. And Scott gets to reciprocate next week.

Andy’s selection for 2023 is “Everything Rick Beato: The Unlikely Launch of a 54-Year-Old YouTube Star.” Rick Beato is one of the most successful YouTube stars in the world. His channel, Everything Music, has 3.5 million subscribers and is approaching 600 million views. Among the different types of videos Rick posts are his Top 20 Countdowns, What Makes This Song Great?, and his Rants on all things music. Rick also has an incredible series of long-form, sit-down interviews with some of the most acclaimed music artists in the world, including Peter Frampton, Sting, Derek Trucks, and Brian May.

But Rick didn’t find success on YouTube until he was in his mid-50s, following the viral success of a video he posted of his 8-year-old son Dylan demonstrating his perfect pitch. In fact, he didn’t even launch his channel until he was 54.

Prior to his YouTube success, Rick taught music at the college level, he held private lessons (by his estimation, he taught more than 12,000 lessons), he was a music producer and engineer. In this episode, Rick shares his journey from childhood, when he first played the cello, to the classrooms of upstate New York, to his experience working in the music industry, to the incredible success he enjoys today as one of the world’s most well-respected experts on “Everything Music.”

Rick Beato and Scott Merritt at Black Dog Sound Studios in Stone Mountain, Georgia.

Act II: Dynamic CEO Pens New Role As Playwright

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Donald Loftus had a difficult upbringing in Cleveland, Ohio. His father left him and his two sisters at a young age. His mother worked at Sears and struggled to make ends meet. From grades 1-8, he was a C student.

But in 9th grade, his world changed when a class trip brought him to New York City. His class saw four Broadway plays that weekend and it completely changed his life.

He graduated from Cleveland State University with a degree in theatre and business. Following a first job at The May Department Store Company, he rose up the ranks of the luxury beauty industry eventually serving as the US President/CEO of P&G Prestige, Cosmopolitan Cosmetics, Sanofi Beauté and Gianni Versace Profumi.

But the theatre was now in his blood and he wrote plays every morning from 4 to 7 am before heading off to a demanding job in the c-suite. After retiring from Corporate America in 2018, he has pursued playwrighting on a full time basis. More than 200 productions of his work – a mix of full-length plays, one-act plays and musicals – have been seen by audiences around the world.

Visit his website, www.DonaldLoftus.com, for more on his amazing work.

Lawyer to Clown to Children’s Musician: Robert’s Unusual Journey

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Robert Markowitz was a criminal defense attorney in Palo Alto, California. But the work caused him a great deal of stress and he started developing all sorts of physical ailments. So he quit and headed to Mexico to escape the job he hated. When he finally returned to the United States, he was 37-years-old, broke and living with his mother back in his boyhood home in New York.

Going through the help wanted section of The New York Times, he came across an advertisement for a company that would train you to be a clown. So he became “Bobo, The Clown” and he started performing at children’s birthday parties. “Bobo the Clown” eventually made the transition to “Robert, The Guitar Guy.” He has been performing for young children — mostly 3, 4 and 5 year-olds — for over 25 years now.

His latest move — authoring a debut novel called “Clown Shoes.” The story is a fictionalized narrative of Robert’s major life experiences. And like his performances, the book is fast-moving, funny and highly-entertaining. We hope you’ll order a copy on Amazon.

Robert Markowitz’s debut novel, Clown Shoes, was released in June, 2023.

 

Alt Rock Icon Finds New Gig Teaching Music To Toddlers

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Tracy Bonham built a reputation as a “badass rocker” with the debut of  “Mother, Mother,” a powerful anthem that made it to #1 on Billboard’s “Alternative Rock” charts. The song and her “The Burdens of Being Upright” album were nominated for two Grammy awards and led to arena tours with Aerosmith and the Blue Man Group.

But in March 2020 when the COVID-19 pandemic shut down live music across the world, Tracy launched Melodeon. The new enterprise is aimed at teaching a younger audience she lovingly calls “young music enthusiasts.” Inspired by Sesame Street, Electric Company and School House Rock, she created an innovative, music education curriculum for pre-school children. In April 2021, Tracy released her first children’s album, Young Maestros along with a series of music videos.

Tracy Bonham’s “Young Maestros” album is filled with entertaining and educational songs with subtle (and not so subtle) music lessons.

Click here to learn more about Tracey, Melodeon and songs like “Feeling Pretty Major,” “I Like Big Beats” and “Let’s Take the Subway.”

Sweeter Days Ahead: How Baking Transformed Janie Deegan’s Life

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In 2009, Janie Deegan returned home from college with a serious alcohol and drug problem. Eventually, she found herself homeless and living on the streets of New York City.

Fast forward to today…she is the owner of “Janie’s Life Changing Baked Goods,” a thriving business with three, NYC bakeries and booming e-commerce division. At the center of her success is the “pie crust cookie” — essentially a baby pie that comes in five, different flavors. Her company and her cookies have been featured on Good Morning America, The TODAY Show, CNN and The New York Times.

The company is dedicated to helping other young women through mentorship and second chance employment. As Janie shares in the podcast, “The person you show up for at the interview is the person we’re looking at. We’re not doing background checks…we have formerly incarcerated employees, homeless staff and those with addiction problems. It’s been really beautiful to see how people blossom when they are given a chance.” 

Janie and the team at “Janie’s Life Changing Baked Goods.”

Interested in trying Janie’s pie crust cookies? They come in apple, pecan, triple berry, chocolate and cherry and can be ordered from www.JanieBakes.com.

Like her second act story, Janie’s “pie crust cookies” are truly amazing.

 

Meet A “Salvage Angel”…Hair Stylist Cuts A New Path In Restoration

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After graduation from high school, Carolyn Curtin enrolled at the Wilfred Academy and received a degree in cosmetology. For years, she worked as a hairstylist. But her path changed in 2002 when she purchased a 100-year-old, Victorian house in Asbury Park, New Jersey and set about restoring it to it’s original glory.

The city was in the midst of a major revitalization and historic buildings were been “clear cut” to make way for progress. Carolyn saw both beauty and historical significance in these structures and she started to extract items of value in advance of the wrecking ball. She began offering items she didn’t need for her own restoration — columns, railings, doors and reclaimed lumber — to others around her. Local Asbury Park Historian Helen Pike gave her the moniker of “Salvage Angel” and that ultimately became the name of her new company.

Carolyn Curtin is Asbury Park’s “Salvage Angel” having saved thousands of historical items from the junkyard.

Today, “Salvage Angel By The Sea” has hundreds of thousands of items for sale — moldings, exterior doors, custom made rugs, stained glass, lighting, plumbing fixtures, tile, furniture, nautical fittings, bathtubs, mantles and housewares. And it’s all things that were headed to the junkyard but Carolyn figured out a way to reclaim and save it for others. It’s housed in a 20,000 square foot former Canada Dry warehouse which Carolyn acquired in 2014.

“Salvage Angel By The Sea” is housed in a 20,000 square foot building that used to be a Canada Dry Warehouse.

In the past seven years, she has also begun renting items to the television/film production industry and her wares have been featured in shows ranging from The Marvelous Mrs. Maisel to West Side Story to Pretty Little Liars. Production crews now represent 70% of the company’s revenue.

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Grateful Ted: A Second Act In Psychedelic Rock Poster Art

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Ted Bahr’s career in magazine publishing and trade show management spans 35+ years. He held senior management positions at publishing giants Ziff-Davis and Miller-Freeman before launching his own firm, BZ Media.

When he sold BZ Media in 2017, he returned to an early passion: the collection of psychodelic, rock poster art. Ted launched the world’s first art gallery to focus on this narrow niche of first-printing posters primarily from 1966-1970. Via the Bahr Gallery, Ted collects and sells works of art designed to promote the concerts of the Grateful Dead, Big Brother and the Holding Company, Santana, Jimi Hendrix, Jefferson Airplane and others. Beautifully framed in museum quality glass, the posters range from $1,000 to upwards of $20,000.

Ted Bahr and renowned, psychedelic rock poster artist Stanley Mouse at the Rock Poster Society Festival in San Francisco

According to Ted, “When I sell these posters, they’re going to somebody who is filled with joy, Probably 35% of my sales are gifts. So people are buying these posters for somebody in their life that has no idea they even exist. They are getting this gift of Santana poster from 1968 — an original poster with the screaming colors beautifully framed. I get massive psychic reward from this.”

 

You can view his amazing collection of 600+ posters online. But the best way to see this art and get a personal tour by Ted, is to visit the Bahr Gallery in Oyster Bay, Long Island (just an hour outside of New York City). A sampling of six posters from the collection are shared below.

A special shout-out to Carl Landau and the “I Used To Be Somebody” Podcast for connecting us with Ted Bahr.

Leap of Faith: Greg & Pam Ayers Quit Their Jobs To Answer God’s Call

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Greg and Pam Ayers were living the good life in Salt Lake City, Utah. They were living the American Dream…senior management positions with  significant salaries, a nice home and two young children.

But the loss of a close friend caused Greg to question his own life and ask “Am I really making a difference in the world?” And the couple decided it was time for a change.

Both Greg and Pam quit their jobs, relocated to Tucson, Arizona and started a new organization called GAP Ministries. Over the past 24 years, they have built an amazing non-profit that is focused on foster care, reuniting families and breaking the cycles of poverty and abuse. With a staff of 120 people and an annual budget of $10 million, the group is having a significant impact in Southern Arizona. On more than one occasion, they have “emptied” their own retirement savings to keep the organization moving forward.

Click here to learn more about the inspiring work of GAP Ministries.

How To ROAR Into Your Second Act: 21 Minutes with Michael Clinton

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Michael Clinton is a uniquely-talented individual. A former president and publishing director of Hearst Publications (which includes Cosmopolitan, Esquire, O The Oprah Magazine, Redbook and Woman’s Day), Michael is also an accomplished photographer, marathon runner, philanthropist, author and private pilot.

When he finally decided to step down from his publishing career, he was looking for advice on his next stage of life. “Everything I read was about winding down. And I wanted to just the opposite. I wanted to wind up and do lots of new things.” And that’s when the idea for his new book, “ROAR Into the Second Half of Your Life (Before It’s Too Late),” was born.

ROAR is an acronym that outlines an empowering path for embracing your future. The four, important steps are:

  • “R”…Reimagine yourself
  • “O”…Own who you are
  • “A”…Act on what’s next
  • “R”…Reassess your Relationships

Click here for more about the book and Michael Clinton, It’s a terrific read and we’re happy to add it to our “Best Books About Second Acts” list.

“ROAR Into the Second Half of Your Life (Before It’s Too Late)” is now in its third printing.

Hats Off To Deborah: At 60, She Became A Milliner

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Deborah Kase Lillian always loved hats. She played dress up with her mother’s and grandmother’s hats as a child. And she always loved rummaging through thrift stores to find unique hats.

But it was the combination of an earlier move to Paris and her 60th birthday that convinced her to go back to school to learn the amazing craft of hat making (or millinery) late in life. In 2020 in the middle of the Covid-19 pandemic, she launched her own hat-making company called “Harris Pat” (which comes from a spoonerism in a Cole Porter song with the line “If a Harris Pat means a Paris Hat, okay.”)

As Deborah shared in this episode: “Elizabeth Zimmermann is a noted knitter and knitting teacher. And I will never forget that she said once, ‘People will put something on their head for, it seems to me, two reasons. Either it keeps them warm or it makes them feel cute.’ And I like my hats to make people feel attractive and pretty and cute and seductive and alluring.” 

Click here to learn more about her work and hats.  Or you can follow her and her designs on Instagram @leharrispat.